BBC Admit Biased Recruitment

October 7, 2010 at 10:03 pm

A nice little bit of investigation by Billy Blofeld who has been busy with the FOI requests. The BBC have now provided him with up-to-date data broken down by how much they spend on recruitment advertisement with external organisations.

30% is quite a shocking slant of payment towards one particular source, but if you isolate only national newspapers this rises to a staggering 70%.

The BBC are the biggest fish in the media pond. Whatever they say, they are not subject to the vagaries of the market like a commercial company is. The BBC can influence and change markets, because the licence fee payers give them the financial whip hand. In short the BBC can choose to advertise wherever the hell they like and people wanting a job in television will follow.

Given nearly a third of the BBC total spend is with companies with political affiliations, it is a disgrace that nearly 80% of spend in this major category is with the left wing Guardian.


Well said, Billy!

UPDATE: Table corrected (see the comments)